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Ford raises prices of most F-150 Lightning models

If you’re looking to get into a F-150 Lightning, in most cases it’ll now cost you more than it did last week. Ford is raising prices and eliminating certain variants in an effort to “boost sales and profitability amid a cutback in production.”

Per a report in Automotive News, the entry-level Pro model increases from $52,090 to $57,090. That’s a $5,000 increase on the base level, commercial focused truck. It’s also the variant we like a lot, but not as much when it keeps getting more expensive. At launch, the Lightning Pro was an approximately $40,000 truck.

The XLT standard range trim is now $67,090. That’s a $10,000 increase from the 2023 model, making the jump from Pro now also $10,000. But keep in mind, you don’t get any more range.

Ford is getting rid of the extended range XLT model completely, so if you want 320 miles of range you’ll need to get the Lightning Flash trip that starts at $75,590 (which is more than Ford said this trim was going to cost when it originally announced it).

The Flash has some XLT features and some technology features with the longer-range, 320 mile battery. That also means that the cheapest F-150 with 320 miles available to retail customers is now nearly $76,000.

The Lariat is now only available in the big battery, and the price of the big battery Lariat is now $81,590. That’s a $2,000 increase.

If you go for Platinum, however, you’ll save some money. The 2024 F-150 Lightning Platinum will now start at $87,090, which is a $7,000 savings. The Platinum Black trim will now be $95,090. That’s a savings of $5,000.

Ford told Automotive News that all F-150 Lightning trims, except the Platinum, will retain the entire $7,500 tax incentive. While that’s nice and all, that incentive is negated in nearly all situations by the increase in price.

If you search a car inventory site you’ll find dealerships who are selling the fleet-only Lightning Pro models with the big battery, which might be the way to go among these price increases.

Written by Chad Kirchner
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