Magna’s new Icon Radar technology dreams in digital

Just a few years ago, having advanced driver safety technology was a luxury for the wealthy. Today, even a base Toyota Yaris comes with life saving technology based on cameras and radars. But what about those radars? How is that technology evolving? Magna developed a new type of radar that is digital instead of analog. […]

by Chad Kirchner
Check out Magna’s Surface Element Lighting Technology on the 2021 Volkswagen ID.4

Magna has shown off its Surface Element Lighting Technology on the 2021 Volkswagen ID.4. This lighting system is highly customizable and uses LEDs to create cool elements for the vehicle’s exterior. As a result, designers have more freedom when developing new vehicle concepts and allows for more flexibility in how to use light as part […]

by Stefan Ogbac
The math for an Apple Car doesn’t add up, someone please explain it to me

It’s another week, which means there’s more reporting that Apple is going to make a car. This time the Korea Times is saying that the joint venture between LG and Magna, which we talk about here, is nearing finalizing a deal with Apple to produce an automobile. This likely isn’t the first time you’ve heard […]

by Chad Kirchner
Magna helping to electrify pickup trucks with the biggest update to beam axles in a century

Building an electric pickup truck is going to require some hurdles to overcome. One of those important hurdles is making sure that the truck doesn’t lose any the of the towing or hauling capability of the ICE-powered cousins. Magna has a solution. Called eBeam Technology, the company says it’s a “game changer” for electrification. It’s […]

by Chad Kirchner
Sony Vision-S electric sedan prototype complete and is undergoing testing

As we are at the one year anniversary of Sony showing off an electric sports sedan concept, we receive word that the company has completed a prototype and that it is undergoing testing right now in Europe. The Vision-S, built by Magna for Sony, features advanced safety features, cutting-edge infotainment and entertainment options, adaptability, all […]

by Chad Kirchner
Magna and LG Electronics announce joint venture for electric vehicle component production

Magna and LG Electronics announced that they’ll be forming a join venture to manufacture components for electric vehicles. The goal is to support the growth of the electric vehicle industry and the increased demand for components worldwide. Called LG Magna e-Powertrain, the combined venture is expected to add 1,000 new jobs at its locations in […]

by Chad Kirchner
Check out Magna’s active aero technology in action and see how it makes cars more efficient

Magna is an automotive parts supplier who is working on some future technology to make cars greener and more efficient. One of those technologies is active aerodynamics. Once restricted to high performance sports cars, the technology is becoming more and more mainstream. One of those potential future applications is electric cars. While the Tesla Model […]

by Chad Kirchner