Acura has officially announced that its next-generation electric vehicle will be named the RSX. This new model is based on the Acura Performance EV Concept and will be the first to utilize a new electric vehicle platform developed by Honda. Additionally, the RSX will introduce Honda’s proprietary ASIMO operating system, which was unveiled at CES 2025. The vehicle will be produced at the Honda EV Hub located in Ohio, with production expected to commence later this year.
Testing for the RSX will begin this week, with prototype vehicles being driven in a distinctive camouflage designed by the Acura Design team. This camouflage is intended to highlight the vehicle’s sleek, coupe-like shape while conveying attributes such as calmness and strength.
Mike Langel, assistant vice president of Acura National Sales, noted that the RSX nameplate pays tribute to the original RSX while also representing a new direction in performance-oriented electric vehicles. He emphasized that the RSX will enhance Acura’s reputation in the electric vehicle market, alongside the continued appeal of their internal combustion engine models, including the ADX, RDX, MDX, TLX, and Integra.
In conjunction with the RSX, Acura is set to launch the 2025 Acura ADX, a new premium compact SUV that will introduce a turbocharged model to the lineup, further broadening Acura’s appeal to a younger demographic.
Mike Fischer, executive chief engineer for the Honda North American BEV Project, expressed enthusiasm about the RSX being the first electric vehicle produced at the Honda EV Hub, highlighting the significance of this development in Honda’s manufacturing strategy. The establishment of the Honda EV Hub is expected to lead to the introduction of advanced manufacturing capabilities, including the installation of high-pressure die casting machines for producing components integral to the electric vehicle platform.
The Honda EV Hub in Ohio is designed to facilitate the production of internal combustion, hybrid, and battery electric vehicles on the same assembly line. This initiative involves retooling several facilities, including the Marysville Auto Plant, East Liberty Auto Plant, and Anna Engine Plant, to promote environmentally sustainable manufacturing practices while maintaining high quality and efficiency standards.
