General Motors reveals its three Ultium electric motors

General Motors used the 2021 Mackinac Policy Conference to show off the three electric motors that will be used on its Ultium vehicles. Revealed by GM president Mark Reuss, the company built all three in-house as a scalable family with similar tooling and manufacturing strategies. “Twenty years of electric drive system development and more than […]

by Stefan Ogbac
General Motors, Cruise file suit against Ford for BlueCruise name: Report

General Motors and Cruise Automation have reportedly sued Ford for the BlueCruise name of its semi-autonomous hands-free driving assistance feature. According to Reuters, GM and Cruise say that the name infringes on the trademarks for Super Cruise and Cruise. “While GM had hoped to resolve the trademark infringement matter with Ford amicably, we were left […]

by Stefan Ogbac
General Motors expands Super Cruise features, vehicle availability

General Motors has announced that it will expand the capabilities of its Super Cruise semi-autonomous driving assist. These include a Trailering feature, enabling owners to tow something and drive hands-free on select stretches of highway. Automatic lane changing allows the vehicle to switch lanes on its own once the driver initiates the maneuver. The built-in […]

by Stefan Ogbac
The 2022 GMC Hummer EV is a chonky boi weighing 9,000 pounds: Report

If you didn’t already know, battery-electric vehicles are heavy. Big batteries make up most of that heft and as a result, automakers mount it under the passenger cabin to keep all of the weight as low as possible. Thank goodness for that because the 2022 GMC Hummer EV appears to be quite heavy. If we’re […]

by Stefan Ogbac
Ultium Charge 360 is GM’s solution to managing various charging networks in one place

When it comes to charging an electric vehicle on the go, there’s two ways to do it as a manufacturer. You can either build out your own network, like what Tesla does with its Supercharging network or what Rivian will be doing with its Adventure Network. Or, you partner with the big network providers and […]

by Chad Kirchner
2024 GMC Hummer EV SUV offers up to 300 miles of range, 830 hp

The second member of the GMC Hummer family has arrived. Meet the 2024 GMC Hummer EV SUV, an all-electric SUV that promises exceptional on- and off-road capability. Compared to its pickup truck sibling, the Hummer EV SUV has a wheelbase that’s 8.9 inches shorter. As a result, the SUV is 20 inches shorter in length […]

by Stefan Ogbac
GMC Hummer EV undergoes more winter testing, date revealed for SUV announcement

GMC continues to put the Hummer EV through its rigorous testing and validation regime to show off its capability. The latest one sees the all-electric truck getting put through its paces in the subzero conditions in Michigan’s Upper Peninsula. There, the truck must prove its mettle on slippery surfaces packed with ice and snow to […]

by Stefan Ogbac
What you need to know about federal tax incentives for EVs

At the start of February, House Democrats introduced a new version of the GREEN Act which aims to revise the federal tax incentives for electric vehicle purchase, among other tax code revisions. If approved, the 2021 GREEN Act will open Tesla and GM to federal EV tax credits again.  Currently, qualifying electric vehicles are eligible […]

by Rebecca Bellan
Alternating Currents: EV adoption is not a competition

I didn’t even watch the game, because I honestly couldn’t be bothered, but as a student of the advertising industry, I am perennially interested in the big dollar ad spends that happen every year during the Super Bowl. Yes, it’s the middle of the week and I’m still thinking about that awful General Motors commercial […]

by Bradley Brownell
2022 GMC Hummer EV vs. 2021 Ford Raptor: Is the best off-road truck electric?

Ford has revealed the updated 2021 Ford Raptor and while there is a V8 coming later next year, the updated original trophy truck for the everyday commute has some slick features going for it. Later this year, though, GMC will be bringing the Hummer EV Edition 1 to market. That truck will be the first […]

by Chad Kirchner