Ford

Ford
Ford F-150 Lightning Switchgear concept resets electric truck expectations

The new Ford F-150 Lightning Switchgear concept pushes the boundaries of what’s expected from an electric truck. Unveiled on Wednesday, this pumped-up pickup amplifies the Lightning’s already impressive off-road capabilities in significant ways and looks great doing it. Inspired by the F-150 RTR Ultimate Fun-Haver project vehicle from way back in 2016, this vehicle was […]

by Craig Cole
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The Ford F-150 Lightning Pro is a 2024 EV Pulse Editor’s Choice

The Ford F-150 Lightning Pro, even in its entry-level trim, has set a new standard in the EV market. Combining the traditional strengths of the iconic F-150 series with advanced electric technology, the Lightning Pro offers a compelling mix of power and functionality. The vehicle is equipped with an independent rear suspension and a spacious […]

by Chad Kirchner
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Ford raises prices of most F-150 Lightning models

If you’re looking to get into a F-150 Lightning, in most cases it’ll now cost you more than it did last week. Ford is raising prices and eliminating certain variants in an effort to “boost sales and profitability amid a cutback in production.” Per a report in Automotive News, the entry-level Pro model increases from […]

by Chad Kirchner
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Why you’ll want Ford Pro Power Onboard

The Ford F-150 Lighting all-electric truck comes with a feature called Pro Power Onboard. It turns this pickup into a gigantic power brick that you can use to run tools, appliances or even an entire jobsite. Pro Power Onboard is available in certain versions of the conventional F-150, though it is standard in the Lightning, […]

by Craig Cole
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Ford gives Mustang Mach-E Rally details, the first electric Safari crossover

Ford is set to add to the electric vehicle landscape with the introduction of the Mustang Mach-E Rally, a rally-inspired EV that promises to bring the thrill of Mustang to off-road terrains. Donna Dickson, the chief engineer of Mustang Mach-E, expressed her excitement, stating, “Just a year ago, this was merely an idea. Today, it […]

by Chad Kirchner
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Ford eliminating hundreds of wiring harness configurations with 2024 F-150 pickup truck

With the recently announced 2024 refresh, Ford is streamlining and optimizing its immensely popular F-150 full-size truck to reduce complexity and improve quality. Whether the former is actually better for customers remains to be seen, but the latter is something every owner, consumer or commercial, will appreciate. “So, we’re paying attention to every detail,” said […]

by Craig Cole
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Ford pushing PowerBoost hybrid, ordering simplicity for refreshed 2024 F-150 pickup truck

The 2024 Ford F-150 doesn’t look much different than the outgoing model, but don’t let that familiarity fool you. Engineers have made some hugely important upgrades to this truck for the latest model year, particularly regarding the PowerBoost hybrid powertrain. As you would expect for a midcycle refresh, the 2024 F-150 still rides atop a […]

by Craig Cole
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2023 Ford F-150 Lightning Pro review: Ace of base

The Ford F-150 Lightning is one of our favorite electric vehicles here at EV Pulse because it does just about everything extremely well. But what about the base Pro model? Is this stripped-down truck a rolling penalty box or something actually worth buying? The answer might surprise you. This entry-level version of the Lightning lacks […]

by Craig Cole
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Ford BlueCruise 1.2 hands-free review: A solid product evolves into nearly a segment leader

Ford has enhanced BlueCruise, its adaptive cruise control system with hands-free capability. The new 1.2 version of this technology offers new features and promises to be more responsive and reliable. But has this upgrade gone far enough? Does the new version of BlueCruise adequately address the original version’s shortcomings? In real-world testing, the answer proved […]

by Craig Cole
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Ford lowers the price on all F-150 Lightning models

Citing raw materials costs, production scaling, and increased plant capacity, Ford announced a price reduction on its F-150 Lightning all-electric pickup. Customers ordering today will have their trucks by October at a price that is a bit closer to the price at which the Lightning went on sale. For those with short memories, Lightning has […]

by Chad Kirchner
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