Chad Kirchner

Chad is the VP of Content for EV Pulse, and other Wrecked Media Group properties. He has years of experience covering the automotive industry and has been featured in Truck Trend, The Drive, Overland Journal, AutoGuide, Automotive Map, and other places.
Chad Kirchner
Maserati MC20 should’ve been electric from the start

Maserati‘s new supercar, the MC20, is a stunning looking thing and a modern interpretation of the Italian company’s take on going fast. Built in Italy, it sits as the new halo for the company’s performance. It has 630 hp and will hit 62 mph in under 3 seconds. The engine is made by Maserati, as […]

by Chad Kirchner
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Automakers need their own EV social media superstars

When working on building this very site, there became a need to create a list of people who work with brands and companies that talk about EVs online. For companies like Tesla, that’s easy. You just add Elon Musk to the list. Trevor Milton at Nikola also makes sense. It quickly became apparent that very […]

by Chad Kirchner
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Volvo executive launches electric commercial truck startup

While Elon Musk and Tesla receive much of the press coverage when it comes to electric vehicles, they aren’t the only company out there working in this space. One particular segment that is seeing growth is in commercial vehicles. This segment can benefit the most from electrification as it pertains to the environmental impact. But […]

by Chad Kirchner
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Nissan Z Proto missing something big for a 21st century project

Last night, Z fans around the world waited with baited breath to see the new Nissan Z Proto. After browsing social media this morning, it seems like most people are satisfied with the concept. But it’s missing something. Is it wrong to bring up the lack of any alternative powertrain options on a new sports […]

by Chad Kirchner
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How much would a “working class” electric pickup cost?

Our own Bradley Brownell yesterday said that automakers need to embrace the working class with electric vehicles. Today, Ford gave us more details on the electric F-150.   During Ford‘s event, they mentioned how they expect the electric F-150 to be a work truck. Many electric vehicles carry high prices in the United States, and […]

by Chad Kirchner
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Possible solution to Super Cruise monthly fee? Look back at GPS navigation updates

Learning that Super Cruise isn’t going to remain “free” after 3 years is a bit annoying. If you buy the car and pay extra for the feature, you expect the feature to always work. But that’s not always possible. Presumably, the ongoing $25/month fee for Cadillac Super Cruise use after the 3-year “free trial” is […]

by Chad Kirchner
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GM may save Nikola and its founder’s fortunes

With the news that Trevor Milton is out at Nikola, questions are emerging around what General Motors knew and didn’t know when it agreed to an 11% ownership equity stake in Nikola. One thing we do know for certain, even though Milton is out, he’s still the largest shareholder in the company with a 20% […]

by Chad Kirchner
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Don’t believe any of the hype around increased ride share usage around coronavirus

There are several stories making the rounds that say that thanks to the effects of coronavirus, people aren’t buying cars and are going to rely more on ride share services to get around. It doesn’t take much to realize that this is false. In 2020, new car sales haven’t been epic. The coronavirus outbreak halted […]

by Chad Kirchner
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2021 Ford F-150 PowerBoost hybrid has performance numbers to rival Raptor

Even though the 2021 Ford F-150 with the PowerBoost hybrid system isn’t a plug-in hybrid, it is the first serious attempt at a full hybrid in the pickup truck segment in quite awhile. Ford is positioning its F-150 hybrid at the top of the pyramid for performance, and now we know how high that pyramid […]

by Chad Kirchner
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Rolls-Royce working on electric vehicles for regulatory reasons

Does the average Rolls-Royce customer, who is far from average, desire a plug-in or full-electric car? Will the storied brand adopt battery technology for future models? Yes, but it’s a bit more complicated than that. In an interview with Automotive News, Rolls-Royce CEO Torsten Müller-Ötvös said that the company will have its first full electric […]

by Chad Kirchner
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