Craig Cole

Craig brings 15 years of automotive journalism experience to the EV Pulse team. A lifelong resident of Michigan, he’s as happy with a wrench or welding gun in hand as he is in front of the camera or behind a keyboard. When not hosting videos or cranking out features and reviews, he’s probably out in the garage working on one of his project cars. To date, he’s fully restored a 1936 Ford V8 sedan and is currently resurrecting another flathead-powered relic, a ’51 Ford Crestliner. Craig is a proud member of the Automotive Press Association (APA) and the Midwest Automotive Media Association (MAMA).
Craig Cole
New 2024 Mazda CX-90 SUV moves Japanese brand upmarket

Just like the opening theme to “The Jeffersons” TV show from the 1970s and ‘80s, Mazda is movin’ on up. The Japanese automaker unveiled its new 2024 CX-90 SUV on Tuesday, a three-row flagship-caliber vehicle riding on a rear-wheel-biased platform and boasting of a new turbocharged inline-six under the hood. With smoothly contoured body panels, […]

by Craig Cole
Last Updated: 2/1/2023
Redesigned electric motor sensor can improve EV safety and efficiency

Engineers at Continental have developed a new type of rotor sensor for electric motors. Their design is smaller, lighter and much more accurate than competing solutions currently on the market. SEE ALSO: Continental’s Electric Corner Module improves EV efficiency, serviceability and even maneuverability “The advantage that you have over a typical resolver or encoder, typically […]

by Craig Cole
Last Updated: 1/31/2023
Continental’s automated EV charging tech makes plugging in a thing of the past

While still far from perfect, electric vehicles offer a range of important advantages compared to combustion-powered cars and trucks. One nice feature is that in everyday use there’s no gas tank to fill because you can juice up right at home. Making this even easier, supplier company Continental is developing a system that automatically charges […]

by Craig Cole
Last Updated: 1/27/2023
2023 Genesis Electrified G80 review: Smooth operator

It’s tough to find sedans these days because automakers have almost completely shifted their focus to crossovers, SUVs and pickup trucks. All-electric four-door cars are scarcer still, though there are a few offerings to choose from, including the BMW i4, new Mercedes-Benz EQE and Tesla Model 3. One additional option is the 2023 Genesis Electrified […]

by Craig Cole
Last Updated: 1/27/2023
Continental’s Electric Corner Module improves EV efficiency, serviceability and even maneuverability

How do you maximize the interior volume of an electric vehicle? There’s a lot that can be done, like mounting the battery underneath the floor and right-sizing powertrain parts so they take up as little space as possible, but engineers at supplier company Continental have come up with another solution. Their new Electric Corner Module […]

by Craig Cole
Last Updated: 1/26/2023
High-tech drum brakes could improve EV efficiency. Yes, drum brakes

The humble drum brake, an old-school automotive technology, could be making a comeback. German supplier company Continental is developing a completely dry braking system, one that’s electronically controlled, requires zero brake fluid and, oddly enough, is of a drum design. Overall, this setup offers numerous and impactful benefits and may even help improve the efficiency […]

by Craig Cole
Last Updated: 1/25/2023
2024 Polestar 2 gets significant range and performance upgrades

It may not be the best in any single category, but the Polestar 2 fastback is still one of our favorite electric vehicles. A well-rounded offering, this five-door is suave, sophisticated and engaging to drive. Improving the breed, the Polestar 2 is getting a substantial update for the 2024 model year, one that improves the […]

by Craig Cole
Last Updated: 1/25/2023
Lexus working with ChargePoint and Qmerit to make life with the 2023 RZ 450e SUV just a little easier

On Tuesday, Lexus announced it’s working to elevate the charging experience for drivers that opt to buy its new RZ 450e all-electric utility vehicle. The luxury automaker is partnering with two titans in the field, ChargePoint and Qmerit, to offer customers integrated charging solutions, both at home and on the road. SEE ALSO: Aqua Metals […]

by Craig Cole
Last Updated: 1/24/2023
2022 Polestar 2 review: If you can find a better Volvo, buy it

In the early 1980s, Lee Iacocca, the head honcho of Chrysler, starred in a famous TV commercial where he brazenly proclaimed, “If you can find a better car, buy it.” This quip underscored his confidence in the automaker’s new lineup of economical, front-wheel-drive vehicles, a product line that ended up saving the Pentastar brand from […]

by Craig Cole
Last Updated: 1/24/2023
REE Automotive has the EV chassis market ‘cornered’ thanks to its innovative drivetrain tech

It seems like practically every automaker and supplier company is developing some sort of all-electric skateboard chassis, with drivetrain components at each end, the bulky battery pack in the middle and a mostly flat floor to maximize interior volume. This configuration is practical and makes all the sense in the world, but Israeli firm REE […]

by Craig Cole
Last Updated: 1/24/2023