Craig Cole

Craig brings 15 years of automotive journalism experience to the EV Pulse team. A lifelong resident of Michigan, he’s as happy with a wrench or welding gun in hand as he is in front of the camera or behind a keyboard. When not hosting videos or cranking out features and reviews, he’s probably out in the garage working on one of his project cars. To date, he’s fully restored a 1936 Ford V8 sedan and is currently resurrecting another flathead-powered relic, a ’51 Ford Crestliner. Craig is a proud member of the Automotive Press Association (APA) and the Midwest Automotive Media Association (MAMA).
Craig Cole
EV advocates are lying to you!

Electric vehicles are the future, but anyone that tells you EVs are perfect, ignore them and run away because they’re lying to you. At EV Pulse, we firmly believe battery-powered cars and pickup trucks will revolutionize how we get around, emphasis on will. The problem is we live in the present, not the future, and […]

by Craig Cole
Last Updated:
Genesis prioritizing quality over sales volume with Electrified GV70 SUV

Comfortable, dynamic, stylish and sumptuous, the Genesis GV70 is one hell of a luxury SUV. The upcoming battery-powered model promises to be another blockbuster for the brand, though Genesis is taking an unusually cautious approach with the new Electrified GV70, focusing on quality instead of sales volume. This amped-up utility vehicle is something of pioneer […]

by Craig Cole
Last Updated:
Materi’act proves eco-friendly materials don’t have to look or feel cheap

Last October, automotive supplier Foriva launched Materi’act as a separate business unit to introduce new materials that are more ecologically friendly and have lower carbon footprints. The new company is actively developing fabrics, leather substitutes and structural polymers that are made of recycled plastics or contain plant-based fibers harvested from hemp or even pineapple leaves. […]

by Craig Cole
Last Updated:
Forvia developing electronic fuse tech that maintains vehicle safety and functionality even if there’s a failure

Fuses and circuit breakers are designed to protect electrical systems from damage and prevent fires if there’s a short circuit or other issue. While incredibly important, neither of these components are very smart; the former burns out if it’s subjected to too much current and the latter just cuts power. Bringing electrical safety into the […]

by Craig Cole
Last Updated:
What the heck is a Front Phygital Shield?

Electric vehicles have dramatically different cooling requirements than internal combustion-powered cars and trucks. Since they’re not hauled down the road by thousands of tiny explosions, EVs don’t need huge radiators and gaping grilles to dissipate heat. This gives designers the opportunity to reshape how cars and trucks look while also adding new functionality. “So, now […]

by Craig Cole
Last Updated:
Forvia’s zonal modules reduce electrical system complexity, weight and cost

Today’s cars and trucks are chockablock with computer chips and sensors, actuators and modules, components that are backed up by untold lines of software code. These cutting-edge parts are required to deliver the advanced safety and convenience features drivers expect, but vehicle complexity is becoming a problem, which is why supplier company Forvia has developed […]

by Craig Cole
Last Updated:
You can buy a new Nissan from your couch, get special training at home, too

Nissan, like practically every other automaker has big plans for electric vehicles. According to a news release outlining the company’s Ambition 2030 long-term strategy, “Nissan will introduce 23 new electrified models, including 15 new EVs by fiscal year 2030 aiming for an electrification mix of more than 50% globally across the Nissan and Infiniti brands.” […]

by Craig Cole
Last Updated:
Meet the Wind and Solar Tower, an EV charging solution that could change the world

Electric vehicles emit no tailpipe emissions, but that doesn’t mean they’re clean. Untold amounts of carbon dioxide are produced by mining, refining and transporting the exotic materials that go into the battery packs and motors. Beyond that, there are recyclability issues with EVs, additional tire wear is a concern because of their husky curb weights […]

by Craig Cole
Last Updated:
2023 GMC Hummer EV pickup review: Breaking all the rules

With 1,000 horsepower, a manufacturer-estimated 329 miles of range and more bells and whistles than a casino full of slot machines, the GMC Hummer EV Pickup can take you just about anywhere, from the gnarliest mountain-top trails to 350-kilowatt DC fast chargers, from cross-country road trips – hands-free, courtesy of Super Cruise – to stoplight […]

by Craig Cole
Last Updated:
US Treasury Department streamlines classification system for clean vehicle tax credits

On Friday, the US Department of the Treasury announced an important update to the vehicle classification standard that determines which eco-friendly cars and trucks are eligible for tax credits as part of the Inflation Reduction Act. According to a release published by the government department, “To make it easier for consumers to know which vehicles […]

by Craig Cole
Last Updated: