Craig Cole

Craig brings 15 years of automotive journalism experience to the EV Pulse team. A lifelong resident of Michigan, he’s as happy with a wrench or welding gun in hand as he is in front of the camera or behind a keyboard. When not hosting videos or cranking out features and reviews, he’s probably out in the garage working on one of his project cars. To date, he’s fully restored a 1936 Ford V8 sedan and is currently resurrecting another flathead-powered relic, a ’51 Ford Crestliner. Craig is a proud member of the Automotive Press Association (APA) and the Midwest Automotive Media Association (MAMA).
Craig Cole
2023 Jeep Grand Cherokee Overland 4xe review: The sweet spot for capability, luxury and efficiency

Plug-in hybrids give you the best of both worlds: efficient, electric-only range for smooth and silent motoring as well as a traditional combustion powertrain so you can drive cross country without having to recharge. A little of column A and a little of column B with plenty of capability and comfort thrown in for good […]

by Craig Cole
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Quality a top priority for Ram Truck brand

As Ram gears up to introduce all-electric versions of its keystone half-ton pickup and ProMaster commercial van, the truck-centric Stellantis division is focusing on quality in a way it perhaps never has before. The brand’s efforts to build better — and more-reliable products — are evinced by growing sales and plenty of accolades. In fact, […]

by Craig Cole
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2024 Ram 1500 REV promises to reinvent the electric truck segment

The Ram Revolution concept truck revealed at CES back in January was chockablock with clever features, from a front luggage passthrough to a fold-down midgate to third-row jump seats. It seems many of these features are unlikely to ever make it to production, but the tuck brand’s chief executive says they plan to include nearly […]

by Craig Cole
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EV advocates are lying to you!

Electric vehicles are the future, but anyone that tells you EVs are perfect, ignore them and run away because they’re lying to you. At EV Pulse, we firmly believe battery-powered cars and pickup trucks will revolutionize how we get around, emphasis on will. The problem is we live in the present, not the future, and […]

by Craig Cole
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Genesis prioritizing quality over sales volume with Electrified GV70 SUV

Comfortable, dynamic, stylish and sumptuous, the Genesis GV70 is one hell of a luxury SUV. The upcoming battery-powered model promises to be another blockbuster for the brand, though Genesis is taking an unusually cautious approach with the new Electrified GV70, focusing on quality instead of sales volume. This amped-up utility vehicle is something of pioneer […]

by Craig Cole
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Materi’act proves eco-friendly materials don’t have to look or feel cheap

Last October, automotive supplier Foriva launched Materi’act as a separate business unit to introduce new materials that are more ecologically friendly and have lower carbon footprints. The new company is actively developing fabrics, leather substitutes and structural polymers that are made of recycled plastics or contain plant-based fibers harvested from hemp or even pineapple leaves. […]

by Craig Cole
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Forvia developing electronic fuse tech that maintains vehicle safety and functionality even if there’s a failure

Fuses and circuit breakers are designed to protect electrical systems from damage and prevent fires if there’s a short circuit or other issue. While incredibly important, neither of these components are very smart; the former burns out if it’s subjected to too much current and the latter just cuts power. Bringing electrical safety into the […]

by Craig Cole
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What the heck is a Front Phygital Shield?

Electric vehicles have dramatically different cooling requirements than internal combustion-powered cars and trucks. Since they’re not hauled down the road by thousands of tiny explosions, EVs don’t need huge radiators and gaping grilles to dissipate heat. This gives designers the opportunity to reshape how cars and trucks look while also adding new functionality. “So, now […]

by Craig Cole
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Forvia’s zonal modules reduce electrical system complexity, weight and cost

Today’s cars and trucks are chockablock with computer chips and sensors, actuators and modules, components that are backed up by untold lines of software code. These cutting-edge parts are required to deliver the advanced safety and convenience features drivers expect, but vehicle complexity is becoming a problem, which is why supplier company Forvia has developed […]

by Craig Cole
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You can buy a new Nissan from your couch, get special training at home, too

Nissan, like practically every other automaker has big plans for electric vehicles. According to a news release outlining the company’s Ambition 2030 long-term strategy, “Nissan will introduce 23 new electrified models, including 15 new EVs by fiscal year 2030 aiming for an electrification mix of more than 50% globally across the Nissan and Infiniti brands.” […]

by Craig Cole
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